Yum! Brands defended at Stifel Stifel "strongly defends" Yum after the company reported that a meat supplier's improper practices had had a significant negative impact. The firm lowered its estimates but remains upbeat on the long-term outlook for the company's China business. The firm thinks the weakness in the stock has been overdone. It trimmed its price target to $110 from $112 but keeps a Buy rating.