Yelp shares priced to perfection, says Northland Securities Northland believes Yelp shares are priced to perfection and notes that the competitive landscape has low barriers to entry. Shares are Underperform rated with a $16.50 price target.
Yelp pullback a buying opportunity, says Wunderlich Wunderlich recommends using the pullback in shares of Yelp as a buying opportunity. The firm says its checks with Yelp advertisers has reinforced the value of the ads. It thinks acquisition rumors could resurface with Yelp now trading at a "more affordable price." Wunderlich reiterates a Buy rating on the stock with a $105 price target.