Zillow shares should be bought at current levels, says Pacific Crest Pacific Crest's checks suggest that Trulia's (TRLA) purchase of Market Leader (LEDR) should not have a significant impact on Zillow (Z). The firm remains bullish on Zillow's market position and keeps an Outperform rating on the shares.
Trulia acquisition of Market Leader makes strategic sense, says RBC Capital RBC Capital said Trulia's (TRLA) acquisition of Market Leader (LEDR) makes strategic sense given clear synergies between the two and increases both company's reach. Shares of Trulia are Outperform rated.