NBCUniversal says winter Olympic Games ad sales strong, WSJ reports Comcast's (CMCSA) NBCUniversal unit is projecting advertising sales over $800M for the Olympic Games next year in Russia, which would be a record for the Winter Games, despite the decision by Anheuser-Busch InBev (BUD) and Hilton Worldwide not to advertise on the event in Sochi, reports the Wall Street Journal. The company said it has sold 75%-80% of its TV inventory.Reference Link