|
|
|
News For SCOR From The Last 14 Days Check below for free stories on SCOR the last two weeks. |
|
|
| May 17, 2013 | | 05:55 EDT |  | SCOR | comScore, Nielsen battle for clients, WSJ reports
Companies that measure the reach of online ads are battling for clients, reports the Wall Street Journal. The latest is ad-buying giants Starcom MediaVest Group and ZenithOptimedia saying they signed on to use comScore's (SCOR) online advertising ratings system, a blow to TV ratings leader Nielsen,(NLSN) which offers advertisers a comparable service. The ad-buying firms, both of which are owned by Publicis Groupe (PUBGY) had been testing both services.Reference Link | | | May 15, 2013 | | 16:08 EDT |  | SCOR | Google sites lead U.S. April searches with 66.5% of searches, comScore says
 Subscribe for More Information | |
|
|
|
|
|
|
