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Stock Market & Financial Investment News

News Breaks
January 14, 2014
07:12 EDTRENTRentrak announces StationView Essentials contract with Davis Elen Advertising
Rentrak announced a multi-year StationView Essentials contract with Davis Elen Advertising. Davis Elen will adopt Rentrak's advanced targeting of local television campaigns in several Southern California and Northwest markets. Through Rentrak's detailed automotive demographics, the agency will have access to Rentrak's auto purchaser ratings, in addition to traditional age/sex demographics and purchasing behavior for advanced targeting.
News For RENT From The Last 14 Days
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December 10, 2014
15:29 EDTRENTWPP reports 16.7% stake in Rentrak, may engage in talks with management
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07:01 EDTRENTRentrak granted patent based on 'Stickiness Index'
Rentrak announced that it has been granted another a new patent by the U.S. Patent and Trademark Office. U.S. Patent No. 8,904,419, issued on Dec. 2, revolves around a process to prove which TV shows have the most engaged viewers based on a "Stickiness Index." The more time spent viewing, the more likely a viewer is to remember advertising. The Stickiness Index is used in Rentrak's TV Essentials system, as well as in weekly reports.
December 9, 2014
07:22 EDTRENTBMO Capital to hold a conference
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December 8, 2014
07:23 EDTRENTUBS to hold a conference
42nd Annual Global Media & Communications Conference is being held in New York on December 8-10 with webcasted company presentations to begin on December 8 at 8 am; not all presentations may be webcasted. Webcast Link

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