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News Breaks | | | | June 28, 2012 | | 05:34 EDT |  | NLSN | Nielsen: global ad spending increased 3.1% in Q1 of 2012
After a strong finish to 2011, global advertising spend continued to rise in the beginning of 2012: up 3.1 percent compared to the same period last year, according to Nielsen’s quarterly Global AdView Pulse report, just released. Overall global ad spend in Q1 2012 grew to $128B. | |
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News For NLSN From The Last 14 Days Check below for free stories on NLSN the last two weeks. |
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| May 17, 2013 | | 05:55 EDT |  | NLSN | comScore, Nielsen battle for clients, WSJ reports
Companies that measure the reach of online ads are battling for clients, reports the Wall Street Journal. The latest is ad-buying giants Starcom MediaVest Group and ZenithOptimedia saying they signed on to use comScore's (SCOR) online advertising ratings system, a blow to TV ratings leader Nielsen,(NLSN) which offers advertisers a comparable service. The ad-buying firms, both of which are owned by Publicis Groupe (PUBGY) had been testing both services.Reference Link | | | May 14, 2013 | | 07:20 EDT |  | NLSN | JPMorgan to host a conference
 Subscribe for More Information | | | 07:00 EDT |  | NLSN | Nielsen 35M share Secondary priced at $35.01
Subscribe for More Information | | | May 13, 2013 | | 06:55 EDT | | NLSN | Nielsen files to sell 35M shares of commons stock
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