Nordstrom technical commentary ahead of results In the past three months the stock has outperformed the major averages, gaining over 10%. Almost the entire gain was a post-earnings reaction to prior quarter results. The bulk of the trading range in the period has been narrow, between $67.50 at the low and $70 at the high. The 52-week high at $70.71 would likely be the first major resistance encountered on better than expected news. As this is also the life high for the shares, the next upside objectives would likely be at common options price strikes such as $72.50 and then $75 on an extreme move. A breakdown below $67 on worse than expected news or outlook would not do immediate technical damage to the longer-term trend. The $64 level would be the one to watch on an extreme price reaction lower. This had been strong overhead resistance in the prior year. It would be expected to provide support if there is a test lower. A breakdown below $64 would be bearish for the long-term trend, and a move to $62 would put the five-year-long uptrend in jeopardy.
On The Fly: Analyst Downgrade Summary Today's noteworthy downgrades include: Akamai (AKAM) downgraded to Market Perform from Outperform at Wells Fargo... CGG SA (CGG) downgraded to Reduce from Neutral at Nomura... Central Valley Community (CVCY) downgraded to Hold from Buy at Sandler O'Neill... DSM (RDSMY) downgraded to Neutral from Buy at Nomura... Disney (DIS) downgraded at Guggenheim... Francesca's (FRAN) downgraded to Underperform from Outperform at Macquarie... Netflix (NFLX) downgraded to Fair Value from Buy at CRT Capital... Nordstrom (JWN) downgraded to Neutral from Outperform at Macquarie... Norfolk Southern (NSC) downgraded at Credit Suisse... Rio Tinto (RIO) downgraded to Market Perform at Cowen... Seadrill (SDRL) downgraded to Reduce from Neutral at Nomura... Ternium (TX) downgraded to Neutral from Overweight at JPMorgan... Urban Outfitters (URBN) downgraded to Neutral from Outperform at Macquarie... Viacom (VIAB) downgraded at BofA/Merrill... eBay (EBAY) downgraded to Underperform from Buy at CLSA... lululemon (LULU) downgraded to Underperform from Neutral at Macquarie.
Nordstrom downgraded to Neutral from Outperform at Macquarie Macquarie downgraded Nordstrom to Neutral after assuming coverage of the stock citing potential margin pressure in FY15 from incremental Trunk Club costs. The firm lowered its price target for shares to $70 from $77.