J.C. Penney offering more discounts, says Oppenheimer After visiting J.C. Penney stores, Oppenheimer believes that the company is offering more promotions. The firm thinks that this strategy is driving better traffic and should limit the possibility that the company will face a cash crunch. It maintains an Outperform rating on the shares.
J.C. Penney director discloses 100K share purchase at $7.28 J.C. Penney director Javier Teruel disclosed in a filing late Friday the purchase of 100K shares at $7.28 on Nov. 19. Shares of JCP are up 5.5% in early afternoon trading.