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December 18, 2012
14:16 EDTFBFacebook looking to unveil video ads, Ad Age reports
Facebook (FB) plans to launch a new video ad product in the first of 2013, according to Ad Age, which cited several industry executives who have been briefed on the company's plans. By April the giant social network intends to enable companies to target large number of users with video ads, the publication reported. Reference Link
News For FB From The Last 14 Days
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March 30, 2015
16:00 EDTFBOptions Update; March 30, 2015
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March 29, 2015
17:33 EDTFBFacebook looks to entice Chinese advertisers, WSJ says
Even though Chinese citizens can't yet use its service, Facebook is ramping up its efforts to tap into Chinese advertisers, says the Wall Street Journal. The ramp-up in its China advertiser outreach comes as the social media company intensifies its efforts to someday enter China, added the Wall Street Journal. Reference Link
March 27, 2015
16:01 EDTFBOptions Update; March 27, 2015
iPath S&P 500 VIX Short-Term Futures down 31c to 25.74 Option volume leaders: AAPL TSLA TWTR RAD FB PBR AMZN DOW VLO AMAT ALTR according to Track Data.
11:09 EDTFBStocks with call strike movement; FB BABA
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08:07 EDTFBFacebook positioned as dominant mobile and social platform, says RW Baird
Baird attended a developers conference which reinforced their view that Facebook was well positioned as a dominant mobile and social platform. The firm noted its new Messenger strategy, the expansion of LiveRail's mobile display support, and the potential to capitalize on the evolution of online consumer behavior. Baird reiterated its Outperform rating and raised its price target to $96 from $93 on Facebook.
07:43 EDTFBFacebook price target raised to $98 from $89 at Barclays
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06:04 EDTFBFacebook to test drone this summer, WSJ says
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March 26, 2015
16:01 EDTFBOptions Update; March 26, 2015
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12:09 EDTFBBattleground stock: Analysts take opposite sides on Twitter
Twitter is emerging as a battleground stock with Rosenblatt today starting coverage with a Buy rating while Stifel kept its Sell rating highlighting what it sees as weak operating metrics. BULLISH TAKE: Twitter's revenue and earnings before interest taxes depreciation and amortization, or EBITDA margin are poised to rebound, Rosenblatt analyst Martin Pyykkonen wrote in a note to investors today. Among the company's positive catalysts are video clip ads which should prove popular with marketers, higher ad load rates, additional products that will increase user growth and the expansion of the company's sales force, which is reaching critical mass, the analyst believes. In general, Twitter can further monetize its ads starting this year by using targeted advertising, contended Pyykkonen. Twitter's ad targeting capabilities are at least as strong as those of Facebook (FB), added the analyst. Meanwhile, the company's recently acquired Periscope product, which enables live video streaming, could significantly affect Twitter's usage trends, he contended. BEARISH TAKE: Twitter's risk/reward ratio is negative, and the company's second quarter guidance may come in below consensus estimates, wrote Stifel analyst Scott Devitt. The company is facing a tough comparison in Q2, as its results in the quarter last year were boosted by the World Cup, Devitt stated. Moreover, Twitter has not significantly improved its core product, and the website may be less popular than investors expect, the analyst contended. Additionally, Facebook has launched a number of initiatives, including trending topics updates and a deal to distribute NFL clips, that compete with Twitter's core competencies, the analyst wrote. He kept a $38 price target and Sell rating on Twitter. PRICE ACTION: In mid-morning trading, Twitter rose 2% to $50.50.
11:20 EDTFBJudge says Zynga shareholders can pursue claims against company, Reuters says
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09:36 EDTFBActive equity options trading on open
Active equity options trading on open according to Track Data: AAPL GILD TWTR FB KRFT BIDU TSLA CELG NFLX FCAU
06:59 EDTFBFacebook video outpaces YouTube in recent metrics, BI says
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06:41 EDTFBTwitter to outpace Yahoo in display ad revenue, WSJ says
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06:13 EDTFBFacebook expands ad platform to include user data, Re/code says
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March 25, 2015
16:00 EDTFBOptions Update; March 25, 2015
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14:45 EDTFBFacebook testing new video autoplay feature, Re/code says
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13:43 EDTFBzulily rises after teaming with Facebook on messenger platform
Shares of (ZU) moved higher after Facebook (FB) CEO Mark Zuckerberg discussed the social network's new Businesses on Messenger product at today's developer conference. The product's initial partners in the retail vertical are zulily and Everlane, Zuckerberg announced. Zendesk (ZEN) will power Facebook's new messenger product, the company announced in a press release. Shares of zulily are up 38c to $13.40 as Zuckerberg's keynote speech continues.
13:37 EDTFBZendesk announces messenger partnership with Facebook
Zendesk (ZEN) announced a partnership to power Facebook's (FB) new Businesses on Messenger product. "Through an integration of its Zopim chat product with Messenger, Zendesk is allowing businesses to provide scalable and responsive customer service to the more than 600 million people worldwide who use Messenger," the company said. Online retailers zulily (ZU) and Everlane are the first two companies using the integration to support their customers, Zendesk added.
13:33 EDTFBzulily jumps after Facebook says initial partner on messenger platform
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10:56 EDTFBFacebook amasses 600M users on Messenger service, CNBC reports
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