Electronic Arts ending marketing partnership with gun manufacturers, SJBJ says Electronic Arts (EA) is ending its marketing partnership with gun manufacturers and will remove links to gun company pages from its latest Medal of Honor Warfighter game’s website, the San Jose Business Journal reports. The company is working to distance its violent video games from the real-world sale of assault riffles. Reference Link
Electronic Arts upgraded to Buy from Hold at Benchmark Co. Benchmark Co. upgraded Electronic Arts to Buy with a $42.50 price target saying the company's upcoming Q2 results will likely beat expectations and drive share upside.