| Cabela's has formed a major partnership across all platforms of FLW Outdoors and its 189 tournaments, including a significant contingency award program. Terms of the agreement were not disclosed. Cabela's will be the exclusive outdoor retailer, as well as the official rain gear in a partnership intended to form an important part of Cabela's 2010 marketing strategy. FLW Outdoors will be promoted at Cabela's retail stores, online and through their catalogs. :theflyonthewall.com |
