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Stock Market & Financial Investment News

News Breaks
December 26, 2012
11:00 EDTBWSBrown Shoe breaks the lows of its recent trading range, levels to watch
The stock is now trading below its 10-day moving average, last at $18.64 and now resistance. The low of the recent trading range has also been broken, with next support now at $17.60. This is bearish price action.
News For BWS From The Last 14 Days
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April 16, 2015
16:17 EDTBWSBrown Shoe launches rebranding initiative
Brown Shoe Company announced the official launch of its rebranding initiative, in affirmation of its evolving position in the marketplace. This initiative will help focus the company on a renewed standard of excellence, as it looks to best position its brand portfolio for accelerated growth and global expansion. The name Caleres and the 'Star-Five-Star' mark, which is incorporated into the Caleres logo, were selected to reflect the company's history and its passion for fit. Caleres was derived from the Latin word 'calere,' which translates to 'passionate, to glow.' The 'Star-Five-Star' mark has been in use by the company since 1885 and represents its passion around fit and its continuing dedication to creating the perfect fit for any lifestyle. Together, the name and the mark represent the company's vision to be ferocious about fit in everything it does, whether it be in terms of production, style, trends or service. The company also announced the impending launch of its new men's footwear business, Brown Shoe Bootmakers. The brand will take an artisan but rugged approach to men's shoes and is set to launch in 2016.

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