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Stock Market & Financial Investment News

News Breaks
January 6, 2014
06:03 EDTBCOVBrightcove agrees to acquire Unicorn Media for $49M
Brightcove announced it has entered into a definitive agreement to acquire substantially all the assets of Unicorn Media, a provider of cloud video ad insertion technology. Based on a $14.00 price per share of Brightcove common stock as specified in the purchase agreement, the transaction is valued at approximately $49M. Under the terms of the agreement, the purchase price consists of approximately 2.9M shares of Brightcove stock and approximately $9M of cash used to pay transaction and other expenses of Unicorn Media. Accustream Media estimates that the online video advertising market represented $10.4B U.S. dollars in worldwide spending in 2013, with spending expected to grow to $16.8B by 2015.
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