Activision Blizzard shares should move higher into fall, says Piper Jaffray Piper Jaffray expects shares of Activision Blizzard to move higher into the September launch of Destiny, a first person shooter from Bungie. Piper says Destiny could be one of the biggest franchises of the next gen console cycle. It raised its price target for Activision shares to $26 from $24 and reiterates an Overweight rating on the stock.
December NPD video game software sales dropped 2%, says Piper Jaffray Piper Jaffray notes December NPD video game software sales fell 2% year-over-year, with the full quarter down 6% and 2014 down 13%. Piper attributes the declines to legacy weakness and a portion of sales shifting to full-game downloads. The firm expects software growth in 2015 and maintains Overweight ratings on Activision Blizzard (ATVI), Electronic Arts (EA), GameStop (GME) and Take-Two (TTWO).