Activision Blizzard shares still undervalued, says Argus Argus expects Activision Blizzard to retain its competitive advantage in a wide variety of games over the next year. The firm maintains an $18 price target and Buy rating on the shares.
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Activision Blizzard has a lot riding on second half of 2014, say Brean Capital Brean Capital does not expect much from Activision Blizzard's Q1 results but is getting more comfortable due to a couple of factors and sees a lot riding on the second half of the year. The firm cited two titles showing strong March sales, one of its titles being the number one downloaded iTunes application, and pent up demand for net-gen releases. Shares are Buy rated and price target increased to $23 from $22.