Akamai says MediaMath acquires ADS data cooperative solutions MediaMath and Akamai Technologies announced MediaMathís acquisition of Akamaiís Advertising Decision Solutions data cooperative which will augment MediaMathís industry-leading Data Management Platform. With todayís news, the companies have also signed a multi-year relationship whereby MediaMath will have exclusive rights to leverage Akamaiís pixel-free technology for use within digital advertising and marketing applications. As part of the agreement, MediaMath will acquire substantially all of the assets associated with Akamaiís ADS business, and will integrate the Akamai ADS team into its workforce. Financial terms of the transaction were not disclosed. LUMA Partners acted as exclusive financial advisor to Akamai.
Akamai Q4 results tracking ahead of consensus, says Pacific Crest Pacific Crest believes that Akamai is poised to report stronger than expected Q4 results. The firm keeps a $65 price target and Outperform rating on the shares.
Akamai hits highs of day amid takeover speculation The move higher in shares of Akamai (AKAM) is being attributed to takeover speculation. The suitor rumored to be interested is Alibaba (BABA). Shares of Akamai are at highs of the day, up 3% to $62.00.